All rhythm and no blues: a visual identity (logo and brand elements) for children’s music class franchise business for babies to pre-schoolers. Values are child-centred, honest & friendly and serious about music. Brand applied in print, teachers’ uniforms, on merchandise, website and online applications. Illustration: Ellis Nadler.
What did they say?
I think this looks great. It’s very chic — and fun — which is what I’m loving about the new brand identity. I love the words and I think it will really appeal to our target demographic. Personally I prefer the artwork without photographs as it’s more visually tidy, and has that boutique appeal.